10 Best Free Typeform Alternatives 2025

Typeform is a popular choice for interactive forms, but it’s not the only one. There are plenty of great tools that offer flexibility and ease of use. Here are 10 top free Typeform alternatives to explore in 2025.

Name Best For Pricing Model Rating
Marquiz AI-powered quiz lead generation Freemium 5.0/5
Involve.me Interactive storytelling leads Freemium 4.7/5
Outgrow Marketing calculators Free trial (7 days) 4.7/5
LeadQuizzes Micro-targeted lead capture Free trial (14 days) 4.2/5
Jotform Versatile workflow forms Freemium 4.7/5
Paperform Automated payment forms Free trial (14 days) 4.5/5
Tally Forms Simple, unlimited free forms Freemium 4.7/5
Cognito Forms Advanced conditional logic forms Freemium 4.5/5
Zoho Forms Enterprise form management Freemium 4.4/5
Google Forms Basic free forms Free 4.6/5

10 Best Free Alternatives to Typeform 2025

Finding the right form builder can make all the difference in collecting leads and engaging users. Below, we’ve compiled the top free Typeform alternatives or similar form builders, highlighting their best features and what makes them stand out.

1. Marquiz

Best for: AI-powered quiz lead generation

Marquiz vs. Typeform

Marquiz is a lead-generation quiz maker designed to engage visitors, segment prospects, and boost conversions. As a powerful alternative to Typeform, which focuses on general surveys and forms, Marquiz specializes in interactive quizzes that use AI-driven personalization and branching logic to qualify leads more effectively before they reach your sales funnel.

One of Marquiz’s standout features is its intelligent lead scoring, allowing businesses to identify and prioritize high-intent prospects based on their responses. It also includes A/B testing, ready-to-use quiz funnels, and instant WhatsApp automation, making it a powerful tool for capturing and nurturing leads. Additionally, Marquiz enhances engagement and conversions with dynamic discounts and personalized incentives.

While Typeform offers more design flexibility, Marquiz is built specifically for conversion optimization, with quiz templates tailored for industries like e-commerce, coaching, and real estate. It integrates effortlessly with over 150 tools, including CRMs, email platforms, and analytics services, simplifying lead management.

Marquiz follows a pay-as-you-go pricing model, starting at $19 per month for up to 30 leads. This ensures you only pay for the leads you generate—no hidden fees, no unexpected costs.

Pros:

  • Lead scoring & dynamic logic
  • 150+ integrations with marketing automation & CRMs
  • E-commerce & sales quiz templates
  • Payment collection feature
  • AI-powered quiz generation in 60 seconds
  • Flexible customization for a unique look
  • Built-in A/B testing
  • 50+ ready-made templates for any niche
  • No-code builder
  • Dynamic discounts and bonuses for completion

Cons:

  • Learning curve for advanced features
  • Free trial version has functional limitations

Pricing:

  • Free: up to 10 leads/month
  • Start: $19/month (up to 30 leads/month)
  • Plus: $39-$249/month (100–5,000 leads/month)

User rating: ⭐ 5.0/5 (G2)

2. Involve.me

Best for: Interactive storytelling leads

Involve.me vs. Typeform

Involve.me is built for businesses that need interactive lead capture with advanced personalization. Its quizzes, surveys, and forms adapt in real time based on user input, keeping leads engaged and guiding them toward conversion with tailored experiences.

Key features include response-based follow-ups, personalized product recommendations, and automated sales funnels—especially valuable for e-commerce, coaching, and SaaS. Involve.me also integrates with HubSpot, ActiveCampaign, and Salesforce for seamless lead management and supports built-in payment processing for selling digital products, memberships, and services without needing extra tools. It also supports Wordpress integration, allowing website owners to embed interactive content directly on their sites.

Additional capabilities like real-time analytics, lead scoring, and audience segmentation help businesses refine their marketing strategies and optimize conversion rates. While Typeform is easier to use and visually polished, Involve.me is the stronger choice for deep personalization, data-driven engagement, and high-converting sales funnels.

Pros:

  • Lead scoring & dynamic logic
  • Advanced integrations with marketing automation & CRMs
  • E-commerce & sales quiz templates
  • Payment collection feature
  • Intuitive drag-and-drop builder
  • Rich template library
  • In-depth analytics
  • Custom branding options

Cons:

  • Free plan limits responses & includes branding
  • Steeper learning curve than Typeform
  • Interface can feel dated

Pricing:

  • Free: $0/month (100 submissions/month)
  • Basic: $49/month (1,000 submissions/month)
  • Pro: $99/month (5,000 submissions/month)
  • Business: $199/month (15,000 submissions/month)
  • Enterprise: Custom pricing

User rating: ⭐ 4.7/5 (G2)

3. Outgrow

Best for: Marketing calculators

Outgrow vs. Typeform

Outgrow is a platform offering advanced interactive experiences that not only engage users but also provide personalized value. This is particularly effective if you aim to increase engagement and capture high-quality leads. A standout feature of Outgrow is its interactive calculators, enabling users to input data and receive customized results. This functionality is ideal for applications like pricing estimations, return on investment (ROI) calculations, and industry-specific assessments. By delivering immediate, personalized insights, these calculators serve to both capture and nurture leads, offering a level of engagement beyond what static forms like Typeform can provide.

Outgrow also includes real-time analytics and A/B testing, allowing marketers to optimize their interactive content for maximum conversions. It integrates with over 1,000 tools, including popular marketing automation platforms like HubSpot, Marketo, and Mailchimp, facilitating seamless lead management and follow-up processes. While offering advanced features, Outgrow remains cheaper than Typeform for businesses requiring interactive calculators and assessments.

Pros:

  • A/B testing & real-time analytics
  • Industry-specific templates
  • Calculators & personalized quizzes
  • 1,000+ integrations with marketing automation tools
  • Lead scoring & dynamic logic
  • Payment collection feature
  • Real-time analytics
  • Customizable templates
  • GDPR compliance for data collection
  • 24/7 customer support

Cons:

  • Higher pricing compared to Typeform
  • Free plan is very limited

Pricing:

  • Freelancer: $22/month (250 leads/month)
  • Freelancer Pro: $45/month (1,000 leads/month)
  • Essentials: $115/month (7,500 leads/month)
  • Business: $720/month (50,000 leads/month)
  • Enterprise: Custom pricing

User rating: ⭐ 4.7/5 (G2)

4. LeadQuizzes

Best for: Micro-targeted lead capture

LeadQuizzes vs. Typeform

Like Typeform, LeadQuizzes allows businesses to build interactive, user-friendly forms to collect responses efficiently. Both platforms support conditional logic, customizable templates, and integrations with marketing and CRM tools, providing strong solutions for lead generation and customer engagement.

LeadQuizzes focuses intensely on conversion and lead segmentation instead of general survey collection. Typeform emphasizes design and conversational formats, whereas LeadQuizzes structures quiz funnels to qualify leads based on their answers. Advanced routing and tracking capabilities ensure businesses create highly specific, targeted lead capture experiences with precise audience segmentation and personalized follow-ups.

Seamless integrations with HubSpot, ActiveCampaign, and Mailchimp support automated lead nurturing. The free plan has limitations, but upgrading provides access to essential tools for businesses aiming to refine lead qualification, optimize segmentation, and increase conversion rates.

Pros:

  • Optimized for marketing funnels
  • Pre-built quiz templates
  • Lead scoring & dynamic logic
  • CRM and automation integrations
  • Detailed analytics for performance tracking
  • Advanced integrations with marketing automation & CRMs
  • Payment collection feature
  • Email marketing integration
  • Responsive design for desktop and mobile devices

Cons:

  • Limited free plan
  • More expensive than some alternatives

Pricing:

  • Startup: $13/month (100 responses)
  • Standard: $49/month (2,500 responses)
  • Pro: $99/month (5,000 responses)
  • Premium: $249/month (15,000 responses)

User rating: ⭐ 4.2/5 (G2)

5. Jotform

Best for: Versatile workflow forms

Jotform vs. Typeform

Jotform is a highly customizable and feature-rich form builder that provides businesses with an extensive selection of templates and integrations to streamline data collection and workflow automation. It offers a flexible drag-and-drop builder that supports multiple formats, including payment, application, order, and registration forms, ensuring suitability for various industries, from e-commerce to healthcare and education.

One of Jotform’s standout features is its vast template library, featuring over 10,000 pre-designed forms tailored to different needs, from small businesses to large enterprises. It integrates seamlessly with HubSpot, Mailchimp, Salesforce, PayPal, and Stripe. While Typeform excels in visually engaging, one-question-at-a-time formats, Jotform supports complex multi-step forms with conditional logic, calculated fields, and interactive elements, offering more advanced customization. Additionally, its mobile-friendly design, HIPAA-compliant options, and extensive integration ecosystem provide businesses with a scalable solution for handling sensitive customer information and complex workflows.

Pros:

  • Wide range of integrations with CRM and payment platforms
  • Native integrations with popular platforms like Slack and Mailchimp
  • Extensive logic & payment features
  • Cheaper alternative to Typeform with a better free plan
  • Extensive widget library for added functionality
  • More than 10,000 pre-designed forms
  • Lead scoring & dynamic logic
  • E-commerce & sales quiz templates
  • Payment collection feature

Cons:

  • Less sleek UI than Typeform
  • More complex setup, requiring some learning
  • Free plan limitations on forms and submissions
  • Higher-tier plans can be expensive for small businesses

Pricing:

  • Starter: $0/month (5 forms, 100 submissions/month)
  • Bronze: $39/month (25 forms, 1,000 submissions/month)
  • Silver: $49/month (50 forms, 2,500 submissions/month)
  • Gold: $129/month (100 forms, 10,000 submissions/month)
  • Enterprise: Custom pricing

User rating: ⭐ 4.7/5 (G2)

6. Paperform

Best for: Automated payment forms

Paperform vs. Typeform

Paperform is another versatile form builder that goes beyond simple surveys, allowing users to create fully customized landing pages with embedded forms. Paperform is an excellent choice for businesses looking to integrate lead capture seamlessly into their branding, since it allows for more design control.

A key advantage of Paperform is its automation capabilities. The platform integrates with Zapier, Make, and webhooks, which allows you to automate lead nurturing and follow-ups effortlessly. It also supports payment processing via Stripe, PayPal, and Square, making it ideal for service-based businesses and e-commerce brands.

One downside compared to Typeform is that Paperform does not offer a free plan—only a 14-day free trial. However, its rich feature set, automation options, and branding capabilities make it a strong alternative for marketers who need more than just basic lead collection.

Pros:

  • Combines form building with landing page creation
  • Strong automation & third-party integrations (Zapier, Make, webhooks)
  • Payment collection for e-commerce & service providers (Stripe, PayPal, Square)
  • Customizable design
  • Supports advanced calculations and conditional logic
  • Custom HTML and CSS capabilities

Cons:

  • No free plan, only a trial
  • Slight learning curve due to extensive customization options

Pricing:

  • Essentials: $29/month (1 user, 100 submissions/month)
  • Pro: $59/month (3 users, 1,000 submissions/month)
  • Business: $129/month (5 users, 10,000 submissions)
  • Enterprise: Custom pricing

User rating: ⭐ 4.5/5 (G2)

7. Tally Forms

Best for: Simple, unlimited forms

Tally Forms vs. Typeform

Tally Forms is a no-frills yet powerful Typeform open source alternative, offering unlimited forms and responses for free. While Typeform stands out for its polished, conversational design, Tally takes a minimalist approach, using a Notion-style interface that makes form creation quick and intuitive—no coding needed.

Unlike Typeform, which imposes limits on responses and features, Tally provides conditional logic, file uploads, and custom thank-you pages at no cost. Additional features like payment collection and custom domains are available with its Pro plan.

Tally is ideal for startups, nonprofits, and individuals looking for a simple, cost-effective form builder that doesn’t compromise on functionality. It also prioritizes user privacy, with no ads or data tracking. However, it lacks advanced analytics, so it may not be the best fit for businesses running data-driven marketing campaigns. If you're looking for a cheaper yet better alternative to Typeform, Tally is a standout choice with its unlimited free forms.

Pros:

  • Unlimited free forms and responses
  • Notion-style, easy-to-use interface
  • No hidden costs for basic features
  • Supports conditional logic and file uploads on the free plan
  • Fast and lightweight with minimal setup required
  • E-commerce & sales quiz templates

Cons:

  • Lacks advanced reporting and analytics
  • Limited design customization compared to Typeform
  • Fewer third-party integrations than other alternatives

Pricing:

  • Free: $0/month (Unlimited forms and submissions, Tally branding)
  • Pro: $29/month (Unlimited forms and submissions, no Tally branding, advanced features)
  • Business: $89/month (Unlimited forms and submissions, no Tally branding, more advanced features)

User rating: ⭐ 4.7/5 (G2)

8. Cognito Forms

Best for: Advanced conditional logic forms

Cognito Forms vs. Typeform

Cognito Forms is an advanced alternative to Typeform designed for businesses that need powerful logic, workflows, and data calculations. It excels in complex form functionality, including multi-step forms, e-signatures, payment processing, and workflow automation.

One of the platform’s' biggest advantages is its conditional logic and calculations—it allows users to build highly dynamic forms that adapt to responses in real time. This works great for service-based businesses, insurance applications, and e-commerce, where complex pricing and operational sequences are required.

However, Cognito Forms is less intuitive than Typeform, requiring some learning to take full advantage of its features. The platform demands additional technical understanding to harness its full potential. Its interface prioritizes functionality over aesthetics, which can intimidate new users initially. Its free plan allows unlimited forms but limits monthly submissions, creating potential constraints for growing businesses.

Pros:

  • Powerful conditional logic and calculations
  • Multi-step forms and workflow automation
  • Supports payments and electronic signatures
  • Advanced data validation and pre-filled fields
  • HIPAA compliance for secure data collection
  • Customizable PDF generation for form submissions
  • Seamless integrations with Microsoft Power Automate & Zapier
  • Supports repeating sections for complex data entry

Cons:

  • Less intuitive than Typeform, steeper learning curve
  • Limited free plan with restricted monthly submissions
  • UI is functional but not as modern or engaging

Pricing:

  • Individual: $0/month (1 user, unlimited forms, 500 entries/month)
  • Pro: $19/month (2 users, unlimited forms, 2,000 entries/month)
  • Team: $39/month (5 users, unlimited forms, 10,000 entries/month)
  • Enterprise: $129/month (50 users, unlimited forms, unlimited entries/month)

User rating: ⭐ 4.5/5 (G2)

9. Zoho Forms

Best for: Enterprise form management

Zoho Forms vs. Typeform

Zoho Forms is especially valuable for businesses already using Zoho’s suite of products. Designed for companies that need structured workflows and deep CRM integration, this platform helps streamline data management and improve operational efficiency.

Its biggest strength lies in its seamless connectivity with Zoho apps like Zoho CRM, Zoho Campaigns, and Zoho Analytics. Businesses can automate lead routing, trigger workflows, and manage submissions without relying on third-party integrations. While Zoho Forms excels in enterprise environments, it also offers Wordpress plugins for easy website embedding.

Additional features like customizable notifications, role-based access control, and real-time analytics provide teams with greater control over data processing. Zoho Forms also supports offline data collection, which is a nice advantage for field teams or businesses that frequently operate without a stable internet connection.

Although Zoho Forms offers robust functionality, its interface isn’t as visually engaging as Typeform’s. Additionally, the free plan comes with limitations, which might not be ideal for smaller businesses.

Pros:

  • Seamless integration with Zoho CRM & automation tools
  • Advanced workflow approvals & offline form support
  • Good for enterprise use cases and field data collection
  • Supports multi-level user permissions and team collaboration
  • Built-in analytics and reporting tools
  • Custom domain branding for professional forms
  • Multi-page forms with logic-driven navigation

Cons:

  • Less user-friendly and visually appealing than Typeform
  • Free plan is quite limited
  • Best suited for Zoho users, fewer integrations outside the ecosystem

Pricing:

  • Free: $0/month (1 user, 3 forms, 500 submissions/month)
  • Basic: $12/month (1 user, unlimited forms, 10,000 submissions/month)
  • Standard: $30/month (10 users, unlimited forms, 25,000 submissions/month)
  • Professional: $60/month (25 users, unlimited forms, 75,000 submissions/month)
  • Premium: $110/month (100 users, unlimited forms, 150,000 submissions/month)

User rating: ⭐ 4.4/5 (G2)

10. Google Forms

Best for: Basic free forms

Google Forms vs. Typeform

Google Forms is a completely free and simple form builder that offers powerful marketing and data collection capabilities. While Typeform emphasizes design and lead generation, Google Forms prioritizes accessibility, collaboration, and ease of use.

Marketers can leverage Google Forms for surprisingly diverse applications: collecting customer feedback, running lead generation campaigns, conducting market research, and gathering audience insights. One major advantage is unlimited free responses, making it an ideal tool for those needing to collect data without budget constraints.

The platform integrates seamlessly with Google Sheets, enabling users to track responses and analyze data in real time. However, it lacks advanced features like complex conditional logic and CRM integrations. This makes Google Forms best suited for small businesses, startups, and teams looking for a cost-effective survey solution.

Pros:

  • 100% free with unlimited responses
  • Integrates seamlessly with Google Sheets for real-time data tracking
  • Very easy to use with minimal learning curve
  • Supports basic conditional logic and multiple question types
  • Ideal for internal surveys, feedback collection, and simple lead generation
  • Collaboration-friendly with real-time editing
  • Built-in Google Workspace security and data privacy compliance
  • Instant response summaries with automatic charts and graphs

Cons:

  • No advanced lead generation features (CRM integrations, automation)
  • Limited customization options (branding, design, and layout)
  • Basic analytics with no built-in reporting tools
  • No payment processing or third-party app integrations
  • Less engaging UX compared to Typeform

Pricing:

  • Free: $0/month (Unlimited forms and responses)

User rating: ⭐ 4.6/5 (G2)

FAQ

1. What is the best free alternative to Typeform for lead generation?

It depends on what you need. Marquiz is great for marketers focused on high-converting lead generation quizzes. Jotform offers advanced form customization with a generous free plan. Tally Forms is a simple, user-friendly option, while Involve.me specializes in interactive experiences. Each tool has its own strengths, so the best choice comes down to your business goals.

2. How do I find the right Typeform alternative for my business?

The best option depends on your specific needs. Here’s what to consider:

  • Your Goal – Are you collecting leads, running surveys, or gathering feedback? Pick a tool that aligns with your main use case.
  • Customization – Check if you can remove branding, change colors, or tweak the design to match your brand.
  • Lead Capture Features – Look for key tools like conditional logic, lead scoring, and integrations with email platforms.
  • Ease of Use – A simple drag-and-drop editor can save time, especially if you’re not tech-savvy.
  • Integrations – Make sure it connects with your CRM, email, and automation tools to keep workflows smooth.
  • Free Plan Limits – Some tools cap responses, forms, or features. Choose one that won’t force an upgrade too soon.
  • Pricing & Growth – If you plan to scale, check whether the paid plans fit your budget and offer enough value.

3. What’s the main trade-off when switching from Typeform to a free alternative?

The main trade-offs usually involve design flexibility, branding, and automation. Many free plans limit customization, so you may not be able to remove logos or embed forms easily. Some also have fewer templates or UI options compared to Typeform. Advanced features like multi-step forms, detailed analytics, and conditional logic may be restricted in free tiers. However, if lead generation is your priority, tools like Marquiz or Outgrow can deliver higher conversion rates at a lower cost.

Maria Parshikova
Content writer and editor
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